APRIL 01, 2018 – Leading industrial restoration equipment brand Therma-Stor PHOENIX has enlisted the brand development and innovation expertise of GERTRUDE™, Design division OZ MFG. COMPANY™, and Experiential & Architecture division RAYE™ to refresh and relaunch the 20+-year-old brand on mission to become the #1 name in restoration equipment. GERTRUDE, OZ MFG. COMPANY, and RAYE will handle all aspects of the brand re-launch spanning Brand Positioning and Strategy, Brand Identity, Packaging Design, CGI / 3D Imaging, Brand Films, Advertising, Digital, Sales Collateral, and Retail.