INTERNATIONAL EXPORTS, LTD. – ADVERTISING
CONTROL IS WATCHING
GERTRUDE INC. is rumored to be leadingÂ strategy and creative for the re-launch of [UNCONFIRMED] spy refuge, International Exports, Ltd.â€”aka SAFEHOUSE.
The alleged brand refresh and re-launch spanned all advertising and on-site brand communications for the covert â€śbar, restaurant, and spyfoodâ€ť establishment renowned for its encrypted bites, intel, cocktails, and underground spy lore.
GERTRUDE devised a campaign for the historic hideawayâ€™s latest incarnation of spy sustenance and satiation to lure hungry and thirsty operatives (aka guests), punctuated with the words that keep every spy at the readyâ€”â€śControl Is Watching.â€ť
Brand Positioning, Brand Identity, Corporate Identity, Consumer Print, Outdoor, Digital, Social Media, Packaging Design, and Collateral