MAGIC 8 BALL

INSIGHTS X STRATEGY X BRAND

INPUT

To celebrate the Magic 8-Ball’s 75th year leading up to 08-08 GERTRUDE created a social campaign for the world’s most popular advice-giver in a modern relevant way for generations of fans.

The Magic 8-Ball campaign includes such culturally relevant predictions as “Will Taylor and Travis get Hitched?”, “Is Mr. Orange Cat the greatest?”, and “Is Delulu the Solulu?”, amongst others.

OUTCOME

The great prognosticator has seen a thing or two in its time, so the outcome remains to be seen.